Privacy Policy
Last updated: September 2026
Stone’s Throw Social respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains what information we collect, why we collect it, how we use it and your rights in relation to your personal data.
For the purposes of UK data protection law, Showbase Ltd, trading as Stone’s Throw Social, is the data controller responsible for the personal information described in this policy.
Data Controller: Showbase Ltd
Trading as: Stone’s Throw Social
Address: Millington Hall Farm, Millington Lane, Altrincham, WA14 3RN
Information We Collect
When you use our website, make a booking or reservation, purchase something from us, contact us or visit one of our venues, we may collect information including:
Your name
Email address
Telephone number
Billing information
Booking or reservation details
Venue, date and time of your booking
Group size and activities booked
Food, drink and package selections
Dietary requirements or other information you choose to provide
Payment and transaction information
Correspondence between you and Stone’s Throw Social
Information about how you use our website
Technical information such as your IP address, browser and device information
Marketing preferences
We only collect information that is reasonably necessary for operating our business, processing bookings and providing our services.
How We Use Your Information
We may use your personal information to:
Create and manage your booking, reservation or purchase
Take and process payments
Send booking confirmations, receipts and important information about your visit
Contact you about changes to your booking
Provide the activities, food, drinks or packages you have purchased
Respond to enquiries and customer service requests
Manage refunds, amendments and disputes
Prevent fraud and protect our business
Maintain appropriate financial and business records
Improve our website, booking process and services
Comply with our legal and regulatory obligations
Send marketing communications where we have an appropriate lawful basis to do so
Our Legal Basis for Using Your Information
Under UK data protection law, we need a lawful reason to process your personal information.
The main reasons we process your information are:
Contract – where processing your information is necessary to take a booking, process a purchase or provide the services you have requested.
Legal obligation – where we are required to retain or process information to comply with the law, including accounting and tax requirements.
Legitimate interests – where it is reasonably necessary for operating, protecting and improving Stone’s Throw Social, provided those interests do not override your rights.
Consent – where you have specifically agreed to a particular use of your information, such as certain forms of marketing or cookies. Where we rely on consent, you can withdraw it at any time.
Payments
Payments may be processed on our behalf by third-party payment providers.
Stone’s Throw Social does not ordinarily receive or store your complete payment card details. Payment information is handled by the relevant payment provider in accordance with its own security and privacy requirements.
We may retain information about the transaction, such as the amount paid, date of payment, payment status and transaction reference.
Booking & Reservation Providers
We use third-party technology providers to facilitate and manage bookings, reservations, activities and payments.
When you make a booking through these systems, your personal information may be processed by those providers for the purposes of completing and managing your booking.
We only share information that is reasonably necessary to provide the relevant service.
Shopify & Our Website
Our website is operated using Shopify.
Shopify may process information about customers and website visitors in order to provide website, ecommerce, security and related services.
Shopify processes this information in accordance with its applicable privacy practices and its contractual arrangements with merchants.
Sharing Your Information
We do not sell your personal information.
We may share information with trusted third parties where reasonably necessary to operate our business, including:
Website and ecommerce providers
Booking and reservation platforms
Payment processors
Email and communications providers
IT and hosting providers
Accountants and professional advisers
Marketing and analytics providers
Government authorities, regulators or law enforcement where legally required
We only share information that is reasonably necessary for the relevant purpose.
Marketing
We may send you information about Stone’s Throw Social, future events, offers or other services where you have consented to receive marketing or where we are otherwise permitted to do so by law.
You can unsubscribe from marketing emails at any time by using the unsubscribe link contained in the email or by contacting us.
Unsubscribing from marketing will not prevent us from sending essential communications relating to an existing booking, reservation or transaction.
Cookies & Website Analytics
Our website may use cookies and similar technologies.
These can be used to make the website function correctly, remember preferences, understand how visitors use the website, measure performance and, where permitted, support advertising and marketing.
Where required by law, non-essential cookies will only be used with your consent.
You can manage your cookie preferences through the cookie controls available on our website and through your browser settings.
How Long We Keep Your Information
We keep personal information only for as long as reasonably necessary for the purpose for which it was collected.
Some information may need to be retained for longer periods to meet accounting, tax, legal, insurance or regulatory requirements or to establish, exercise or defend legal claims.
When information is no longer required, we will delete it or anonymise it where reasonably practicable.
Keeping Your Information Secure
We take reasonable technical and organisational measures to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.
However, no internet-based service or electronic storage system can be guaranteed to be completely secure.
International Data Transfers
Some of the technology providers we use may process or store information outside the United Kingdom.
Where personal information is transferred internationally, appropriate safeguards will be used where required by UK data protection law.
Your Rights
Under UK data protection law, you may have rights in relation to your personal information, including the right to:
Request access to the personal information we hold about you
Ask us to correct inaccurate information
Ask us to delete your information in certain circumstances
Ask us to restrict how your information is used in certain circumstances
Object to certain uses of your information
Request the transfer of certain information
Withdraw consent where processing is based on consent